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Phone: 1-800-688-5437


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8:30 a.m. to 4:30 p.m. EST

Mission and History

national alliance for youth sports nonprofit mission historyThe mission of the National Alliance for Youth Sports (NAYS) is to provide educational programs and resources to improve youth sports programs worldwide.

NAYS is a non-profit 501(c)(3) organization that promotes the value and importance of sports and physical activity in the emotional, physical, social and mental development of children. Participation in sports develops important character traits and life-long values which can positively affect children if the adults involved have proper training and information.

Fred Engh, NAYS president and CEO, founded the organization in 1981 as the National Youth Sports Coaches Association (NYSCA). The program has since been transformed into the NAYS Coach Training & Membership which remains a member program focused on educating volunteer coaches on their roles and responsibilities. To date, the NAYS Coach Training & Membership has educated more than 3 million member coaches worldwide.

Since volunteer coaches are only one aspect of the youth sports equation, the Board of Directors expanded the organization to form the National Alliance for Youth Sports in 1993. This expansion led to the creation of several additional membership programs for those with important roles in youth sports, including youth sports administrators, officials and parents. In addition, NAYS developed several youth development programs for children.

NAYS programs are provided at the local level through dynamic partnerships with more than 3,000 community-based organizations, which include parks and recreation departments, Boys and Girls Clubs, Police Athletic Leagues, YMCAs/YWCAs, Catholic Youth Organizations and other independent youth service groups throughout the country. NAYS also has a strong presence on U.S. military installations worldwide.